Low-Cost, High-Impact: Taming Traffic by Reallocating Road Space to People

Demand for private cars has been growing worldwide, contributing to poor air quality, traffic deaths, and climate change, especially in places experiencing rapid urbanization. While city leaders recognize that traffic is a complex problem that needs to be managed, they too often focus on road expansions and new highways as the solutions. As a result, congestion worsens and the other negative impacts of driving go unaddressed.

In this webinar, panelists discussed how, in the wake of the COVID-19 pandemic, cities can curb the growing demand for driving by prioritizing street space for public transport, walking, and cycling. The webinar framed the challenges and tools to address them from our newly released report, Taming Traffic, and heard from two ITDP regional offices, Africa and Brazil, about their work to reclaim street space and priority for people.

Presenters/Speakers: Dana Yanocha (ITDP Global), Danielle Hoppe (ITDP Brazil), Peninah Ndegwa (ITDP Africa)

Full recording:

Taming Traffic - Dana Yanocha

Attachments Size
Taming Traffic - Dana Yanocha 3.1Mb

Taming Traffic in Africa Region - Peninah Ndegwa

Taming Traffic in Brazilian Cities - Danielle Hoppe


About the Presenters

Dana Yanocha Research Manager, ITDP Global

As the Senior Research Associate for ITDP Global, Dana work includes research and analysis of trends in sustainable transportation and development. She has led the development of key ITDP publications including the 2018 Bikeshare Planning Guide, and several policy briefs including Optimizing Dockless Bikeshare for Cities and Ride Fair: A Policy Framework for Managing Transportation Network Companies. Dana holds an MA in Sustainable Urban Development from DePaul University and a BA in International Politics from Penn State University.

Danielle Hoppe Active Mobility Manager, ITDP Brazil

Danielle Hoppe worked as an urban analyst in the public and private sectors in Brazil, and has also participated in urban planning-related initiatives supported by the Canadian International Development Agency in Bolivia and Honduras. She holds a master’s degree in Urban Planning from McGill University in Montreal, Canada and a bachelor’s in Architecture and Urban Design from the Federal University in Porto Alegre, Brazil. Before joining ITDP, Danielle was the local coordinator of the Urban Age Conference 2013, organized by the London School of Economics and Political Science in Rio de Janeiro.

Peninah Ndegwa

Peninah Ndegwa Transport Planning Associate, ITDP Africa

Peninah Ndegwa holds a first-class honours degree in urban and regional planning from the University of Nairobi. She is currently undertaking her master’s degree in Climate Change Adaptation at the University of Nairobi. She is a passionate urban/ transport Planner and sustainability enthusiast keen on the use of new technologies that build resilient, adaptive and sustainable cities that improve quality of life for all. Her professional experience includes planning and designing of Non-motorised transport (NMT), Transit-oriented Development (TOD), Bus Rapid transit (BRT), Parking management, Transport policies formulation and slum upgrading. Peninah’s interest for the future is to design and advocate for children-friendly cities, climate change and sustainable transport.


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